Privacy Policy

Last updated: December 1, 2025

This Privacy Policy explains how Playtime Paradise LLC (“we”, “us”, “our”) collects, uses, shares, and protects personal data when users install and play our mobile game Enchant M or any other applications published by our company.

By installing or using our games, you agree to this Privacy Policy.


1. Who We Are

Playtime Paradise LLC

Registered in: Republic of Armenia


2. What Data We Collect

2.1. Data collected for analytics

When you install or play our game, we may automatically collect:

  • Device information (model, operating system version, system language);
  • IP address, country and region (for analytics and fraud prevention);
  • Gameplay events (session length, progress, in-game actions);
  • Crash logs and diagnostics;
  • Advertising identifiers (such as IDFA on iOS or AAID on Android) where available and permitted;
  • Analytics events collected by analytics tools we use.

2.2. Data collected for advertising (if ad SDKs are used)

If advertising is enabled in the game, advertising networks may collect:

  • Advertising ID (IDFA / AAID);
  • Interaction with ads (views, clicks, installs);
  • Device type, screen resolution, OS version.

Partners may include (but are not limited to): Unity Ads, ironSource, AdMob (Google), AppLovin.

2.3. Data you provide directly

Our game does not require account creation or personal info. If support is contacted, we may receive your email.


3. Why We Collect Data

  • Game operation and maintenance;
  • Performance, stability and bug prevention;
  • Analytics and product improvement;
  • Fraud prevention and abuse detection;
  • Showing relevant ads (if ads enabled);
  • Improving player experience.

4. Third-Party Services and SDKs updated

We may use third-party services (SDKs and platforms) to provide and improve the game. These services may process certain data described above.

Examples of third-party services we may use include:

  • Analytics services (e.g., Unity Analytics, Google Analytics / Firebase Analytics);
  • Crash reporting and diagnostics (e.g., GameAnalytics and similar tools);
  • Advertising networks/SDKs (if enabled) (e.g., Unity Ads, ironSource, AdMob (Google), AppLovin);
  • Firebase SDK (Google);
  • Google Play Services;
  • Apple Game Center;
  • Cloud hosting/VPS providers (as needed for backend infrastructure).

We do not sell your personal data.


5. Legal Basis for Data Processing expanded

Depending on your location and the type of processing, we rely on one or more of the following legal bases:

  • Your consent (e.g., where required for certain analytics or advertising features);
  • Legitimate interests (e.g., improving the game, security, fraud prevention);
  • Performance of a contract (e.g., providing core functionality of the game you requested);
  • Legal obligations (where applicable).

Data processing by regions

European Economic Area (EEA) / UK (GDPR)

  • Where required, we request consent for certain processing (especially advertising-related processing).
  • For cross-border transfers, we may rely on appropriate safeguards (e.g., Standard Contractual Clauses) where applicable.
  • You can withdraw consent at any time using the platform privacy controls or in-game settings (where available).

USA and California (CCPA/CPRA)

  • We do not sell personal information.
  • Where applicable, you can limit or opt out of certain data uses via device/platform privacy settings and in-game options (if available).

Other regions

  • We follow data minimization and security principles across regions.
  • Where local law requires specific notices/choices, we will provide them in the relevant context.

6. Children’s Privacy

Our game is not directed at children under 13 (or under the age defined in your region). We do not knowingly collect data from children.


7. Data Retention

We retain data only as long as needed for analytics, security, or legal obligations. Most analytics data is anonymized or aggregated.


8. Your Rights

Depending on your region, you may have rights to:

  • Access your data;
  • Request deletion (right to be forgotten);
  • Correct or update data;
  • Withdraw consent;
  • Request data export.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Continued use of the game means acceptance of the updated policy.

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